THE GREETING OF THE DIRECTOR OF THE LUGANO TOURIST OFFICE
One of the most anticipated and desired moments of the year, without a doubt, is that of holidays: this is why the destination should be chosen with great care! Among the main objectives of the Swiss International Holiday Exhibition – I Viaggiatori, which has been reinvigorated at the 17th edition, stands out precisely that of guiding the client towards a tailor-made, well-planned stay, and perhaps rhythmic with proposals for personalized activities; all without neglecting the details, to avoid unpleasant problems.
And, as every year, the organizers of the event have gone beyond these concepts, identifying a theme that serves as a leitmotif for the 250 exhibitors from around the world, a considerable number, among other things, that transforms the Salone itself in a tourist attraction, and that the Lugano Tourist Office can only greet with renewed pleasure.

Alessandro Stella
ETL Director
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