The Swiss International Exhibition has been a reference point for the Swiss and international markets for 17 editions. Its workshop-event has a unique formula to satisfy every sector of the trade market. A budget-safe event in which international offer and demand meet to generate concrete results and networking.
On. Marco Borradori
Mayor Of Lugano
THE GREETING OF THE MAYOR OF LUGANO
Travelling has always played an essential role in men’s and women’s formation. When we leave the familiar horizons and start for unknown sites, we are beginning an experience, which is not only for relax, but also it also an experience of internal and cultural growth.
Visiting a Travel Exhibition is the anticipation of the physical departure, a moment in which thoughts and senses spread their wings for other sites, already contenting themselves with the expectancy.
Canton Ticino has in its DNA the vocation for tourism. The beauty of the landscape and the variety of Nature which offers lakes, mountains, slopes and friendly villages are source of joy for the cute foreingers and dwellers, so it is as if to the manner born that we open our sight to the beauties of the rest of the world, therefore I welcome, from the Ticinese Government, all the guests and I wish to all partecipants to find here an answer to their wishes
THE GREETING OF THE DIRECTOR OF THE LUGANO TOURIST OFFICE
One of the most anticipated and desired moments of the year, without a doubt, is that of holidays: this is why the destination should be chosen with great care! Among the main objectives of the Swiss International Holiday Exhibition – I Viaggiatori, which has been reinvigorated at the 17th edition, stands out precisely that of guiding the client towards a tailor-made, well-planned stay, and perhaps rhythmic with proposals for personalized activities; all without neglecting the details, to avoid unpleasant problems.
And, as every year, the organizers of the event have gone beyond these concepts, identifying a theme that serves as a leitmotif for the 250 exhibitors from around the world, a considerable number, among other things, that transforms the Salone itself in a tourist attraction, and that the Lugano Tourist Office can only greet with renewed pleasure.
The Swiss International Holiday Exhibition of Lugano is an event with a unique and strong promotional impact.
The exhibition allows us to consolidate our position on a young, dynamic, rich and with great potential market.
At the Swiss International Holiday Exhibition, I always have the guarantee of finding an audience prepared to reach our tourist offers
We participate since the first edition and we have always been very successful. Lugano is strategic to collect thousands of visitors.