12° Swiss International Holiday Exhibition | Lugano | October 31 - November 1 -2, 2014


To improve the specific tourist offer of each exhibitor: here is the aim of the 2013 edition of the fair. Four exhibitions in one will be developed in the main event, dedicated to luxury travel, to the world of golf, spa tourism and wellness and to Language Studies abroad: a coordinated and complete solution for specific exhibitors of the tourism industry, for stronger promotion on a highly receptive audience.

Find out all the details about the thematic areas of the Swiss International Holiday Exhibition!

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5 stars holidays

Exclusive hotels, luxury services, villas and castles, honeymoon travels…an entire area dedicated to luxury travels and to the most exclusive destinations.

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Swiss Tourism Awards and Guests of Honour

international destinations chosen as protagonists for 2014 edition Far dream destinations but also small and near places, far from the common mass tourism routes: gems that the Exhibition Management chooses and select every year for its own visitors

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the best of the Italian tourism

Seaside, mountain, art and culture, but also food, wine, delicatessen and folklore: Italy presents its authentic offer branded by “Visit Italy”.

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Swiss International Spa and Wellness Show

Wellness hotels, health spas, clinique hotels will be protagonists of this area dedicated to travels, wellness, beauty and relax.

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Adventure tourism and eco-tourism

Extreme travels and breathtaking destinations but also eco-friendly tours, for those who respect nature and take care of sustainability, environment and ecology.

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Food and Wine Tourism

Gourmet travels, wine tours, farm holidays, wineries, wine resorts and even more will make all gourmet travellers dream and enjoy.

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B2B Exhibition

Much business and selected international operatorsbr> This year the Exhibition will propose again a rich and qualified programme of b2b workshops: luxury, MICE, Italian offer will be the topics.

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Solo Travel

A costantly growing trend, insomuch as for its 2014 edition, the International Swiss Holiday Exhibition will dedicate a whole area to this sector, in order to allow all participants to appreciate a variety of travel and tourism solutions specifically targeted on solo travellers.